Born in Paris.
Designed to Endure.

a symbol of French elegance.

The Essence of Elegance

Discover the timeless artistry of Béatus Paris

Nature-Inspired Collection

A blend of nature and modern French perfumery
Béatus Paris
For Her. For Him. Forever Béatus.

Béatus Paris is the result of a collaboration between the Busch Family and renowned fragrance visionary Gabriel Reboh. Rooted in the Busch family's legacy of quality and refinement, Béatus presents a distinctive collection of fragrances designed to leave a lasting impression.

Why Béatus? Derived from Latin, “Béatus” means happy, fortunate, rich, and sublime — a name that embodies the spirit of abundance, elegance, and joy. Discover the essence of Béatus and experience fragrance at its most magnificent.